WILLFREYRE
MULTIDISCIPLINARY STRATEGY / CREATIVE & TECH INNOVATION /DIVERSITY & INCLUSION
CREATIVE INTELLIGENCE,
DIGITAL TRANSFORMATION,
CROSS-CULTURAL INSIGHTS,
25+ YEARS OF INDUSTRY EXPERIENCE.
⇓
An unconventional mix of creative, digital innovation, brand strategy and leadership experience.
For more than 25 years, Will Freyre has been a catalyst for innovation in the multicultural marketing and communications space, building and leading multidisciplinary teams for agencies such as WOW MKTG, República and Zubi Advertising. Will has taught courses and advised on curriculums for Digital Arts and Marketing Strategy programs for Florida International University (FIU) and Miami Dade College (MDC). Will is active in the community, advising non-profits, startups and tech accelerators, as well as participating in and helping to organize local industry events.
Deep knowledge of diverse markets and impactful solutions for bridging the digital divide.
Will Freyre is a seasoned multicultural marketing and communications expert with significant experience in leading research and strategy efforts exploring the identities and uniquenesses of diverse communities. Will has leveraged these strategic insights to help tech giants Google, Facebook, Intel and other major brands with their corporate diversity and inclusion efforts.
Impact & Solutions.
Will Freyre is recognized industry-wide for delivering impactful solutions; designing, directing and producing award-winning campaigns, websites, applications and experiences for top brands such as Google, Facebook, Intel, Absolut, Chivas, Ford, Lincoln, Mercury, SC Johnson, Wachovia, Gallo Wineries, M&M/Mars, and many others. Below are a few examples of past projects Will has led. Additional work examples are available upon request.
Influence & Thought Leadership.
Will Freyre is an active thought leader, writing, speaking and consulting on the subjects of digital marketing and communications strategy, creativity and tech innovation, as well as multicultural markets and corporate diversity and inclusion. When not talking tech, Will travels the country tasting and documenting craft beer excursions as social influencer @Hopspost.
Insights & Innovation.
Will Freyre’s career has spanned multiple agency disciplines, helping him develop a reputation as a cross-functional marketing expert and an innovative, strategic leader that has helped transform national agencies like WOW MKTG, República and Zubi Advertising into successful, full-service models. At each stop in his career, Will has has built significant impact and value for his employers and clients through creativity, digital transformation, innovation strategy, and change management.
Collaboration Inquiries.
Will Freyre is available for collaboration and consultation opportunities. Contact Will for business, as well as speaking and writing thought leadership opportunities for industry conferences, educational forums and trade publications. Please use the form below for inquiries. Cheers!